In spite of the huge popularity of online shopping, brick-and-mortar retail environments still hold a great level of significance as spaces for brands to capture consumer interest and spend. The shopping experience has undoubtedly changed dramatically over the last year, with more customers than ever engaging with digital content instore. Our core business offering of free public Wi-Fi is an essential integration for landlords looking to respond to new consumer trends and expectations.
Retail & Leisure are proud to work with shopping centres, retail parks and high streets across the UK to collect invaluable demographic data and behavioural insights via our free public Wi-Fi captive portal and footfall counting devices.
Wi-Fi portal advertising is the perfect way to reach audiences as they make their way through retail environments, and influence the path to purchase with exciting offers, promotions, events, notices, and services. Our solution provides clients with 5 customisable slides for landlord content and internal tenant advertising, as well as the opportunity to monetise their Wi-Fi network by supporting 3rd party ads.